Why Becoming A Real Estate Agent Is Just The Beginning

Most agents usually experience a rude awakening after they get their WV real estate license. Before you start off at your WV real estate school, you are of course anxious and uncertain about the future. However, as you progress with your education, you realize things are way easier than you first thought them to be. As a matter of fact, most people do not see why people consider being a real estate agent a hard job. You cannot help but think about all the property that you will sell and you even begin planning for your future and how big a success you will become.

At the end of it all, you get a WV real estate license and you go out into the world with high hopes and determination. At this point, most people even have buyers lined up and ready for their big buy. Some get lucky and make their first few sales in the first months of entering the working world. Even though the gains are never as much as they anticipated, this is still a win. For most however, the real estate world turns out to be a nightmare and seemingly just for them. It always appears as though everyone else in the brokerage agency is earning while you are not. The buyers that you had apparently lined up turn out to be unreliable and most people probably give up if they have not made a sale in the first three or so months. It is as this point that the painful realization of the complexity of the real estate market hits you. Before you venture out as an agent, it is therefore critically important that you pay attention to the following factors.

Your choice of sponsoring broker

Real Estate Agent on Phone
Google search brokers in your area and call them to make appointments

I will emphasize this as I have in other posts. Your broker is your critical turning point and the choice that you make on the same could make or break your career. You need to choose a broker that is concerned about the success of the beginners. Some agencies place too much attention on the high earners and too little on those that earn nothing or earn too little, which is where you will be while starting out. It is therefore important that you choose a broker that will place emphasis on teaching you how to go about in the business even though you are not earning as much as the other agents.

Have backup income

You should never go into the business with the hope that you will earn a lot and your financial situation will be stable. In fact, for most businesses, this is never the case. If your sole financial is real estate, then you will very well be in a tight spot before you can settle everything. Make sure that you have a contingency in place before you start making your first sales. It is always important to have backup income, which is why I emphasized on using your website

Money in hand
Have money to start this plan.

or blog for affiliate marketing in one of my posts, even though that in itself takes time. The best way to approach this is to find another source of income, such as affiliate marketing, while still in WV real estate school so that by the time you obtain your license, your income source is stable and can generate enough to sustain you.

Lower your expectations

Many external factors influence whether you get to earn in your first few months. That is why it is never a good idea to just focus on internal factors. Sure, you passed all your exams and got your license but what about the real estate market conditions? Are there more sellers than buyers? Is there a sale cycle and if so, at what time of the cycle is your market at by the time you get your WV real estate license? Considering the fact that you do not know how the market is, and whether or not you could make great sales, you should not have extremely high expectations. Even so, that does not mean that you have no expectation at all. You should have goals and plans to achieve them. However, monitor your goals so that they do not come across as too extreme and ludicrous.

Be determined

Not making a sale in your first months should not be your undoing. In fact, it should push you into doing more. You should always be determined and confident in your skills and choices. For your first months, you should place more emphasis on mentorship and learning the ropes. Sharpening your skill before you get into the market is a sure fire way of making great sales. Focus on progressive earning rather than expecting a one-off mega sale that will put you on the map. Marketing should also be a huge focus of yours at this point such as through websites, blogs and social media.


While earning yourself a WV real estate license is a remarkable feat, it is not a guarantee of success. Instead, there are other concerns outside of your WV real estate school that you should pay attention to.


You have your WV Real Estate License, so now what!!!???

Being a teacher at Spruce School of Real Estate I like to stay in touch with the techniques being used by others. Setting yourself apart from the rest of the real estate agents out there is ideal. Don’t fall prey to thinking once you get your West Virginia Real Estate License that all your learning is over. I don’t think there’s any field of work that you can be stagnant in and expect any sort of gain. Unless you enjoy cashier register work. So let’s look a little further than the things covered in WV Real Estate License exam prep.  Let’s surf the net for the bizarre!

Look for creative ways to shine

Looking over some pretty out of the box real estate news I see some pretty creative ideas for showcasing that listing by an agent who dressed as a giant

Dressing like a panda bear sold a house for one agent.
Dressing like a panda bear sold a house for one agent.

panda bear. Now, let the laughter wear off and take a breath.  I must admit, it’s NOT a terrible idea. When you think of how many tiring pics of living rooms and kitchens are out there I guess it COULD grab a few extra eyes if you dig through your old Halloween costumes. Reportedly it had 12 showings in the first two days (after very little attention in the previous 3 weeks) and did result in a sale. Makes you think about those old listings getting no attention. How far are you willing to go? Suit of armor? Dinosaur? Part of being an active real estate licensee is using your creativity. It’s going to be what separates you from the rest.

Is dressing up like a Disney character not your cup of tea for being a real estate agent in West Virginia? Ok. I can live with that and I understand but let’s not keep that from thinking outside of the box on what’s going to bring eyes and potential shares via social media. You worked hard for that WV real estate license so let’s make it work out for you.

What tools do you have?

Do you have a video camera? How about your iPhone? Did you realize that the iPhone can shoot 4k video? That’s pretty impressive when you think most of us have some video creation tools at our fingertips these days. There’s also a lot of free video software for basic editing that is available with a simple google search. Ok running with that idea. Creating a short video for YouTube or Vimeo and sharing that is going to bring eyes to your listing. People like video. Its easy eye candy and if a friend on Facebook knows someone looking for real estate in West Virginia

You have a lot of creative tools right at your fingertips
You have a lot of creative tools right at your fingertips

they’re likely to share that video. Even better, give your hand at something funny that might be the focal point of WHY it gets shared and you’re gaining that many more eyes on your listing.

So what’s your plan for the New Year?

Is real estate in your future? Did you already get your WV Real Estate License and it’s just sat there unused because of some missing sparks that fueled the creativity to make those sales boom? If so make sure to check back here at our blog and we will try to help with the flint and steal. Spruce School of Real Estate is the highest rated and reviewed real estate school in WV, with 25 years of proven success!